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Selected Designers and Fashion creatives all around the Pacific are in homing in on final preparations as the 2018 London Pacific Fashion Week draws closer. This year, Samoan Designer, Cecilia Keil of Cecilia’s Fashion House will be representing Samoa at the annual event which will be held from the 13th -17th September 2018 in the UK. Keil has over two decades of experience in designing original Samoan creations, which have established her as one of the most recognizable brands Samoa has to offer. Also showcasing this year is: Forkleaf – Australia, Shannon Brett-Australia, VARU – Cook Islands, Kuiviti Couture – Fiji, PNGian Kala-PNG, AA’s Tribal – PNG, Bou Fonua-Tonga, Jeanine Clarkin – New Zealand, Exclusive by OffDaRock – American Samoa and Amatalines – Nauru. London Pacific Fashion Week was established in October 2012, originally as a fundraiser for the British Armed Forces registered charity – Help for Heroes. LPFW acts as a platform for designers living and working in the Pacific to engage with the fashion industry and represent them exclusively in the United Kingdom. To do this, a select number of fashion designers from the Pacific travel to London every September for the event which coincides with London Fashion Week, both to promote their brands and gain further experience in the Global fashion world. Having witnessed the connection between fashion, culture and the environment during her time in the fashion industry, founder of LPFW and former Military Service personnel, Fijian-born Ms Ana Lavekau recently announced that LPFW’s theme for the next three years will be ‘Climate change in the Pacific’ (#ClimateChangeinthePacific). Photo credit: Cecilia Keil & Cecilia Fashion House Samoa Published in Samoa Planet
By Shivani Sharma 4 Jul 2018 Link to Samoa Planet article: http://www.samoaplanet.com/samoan-designer-named-2018-london-pacific-fashion-week/
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